[PAA-Discuss] Fwd: Frameshop by Jeffrey Feldman (Jun 21, 2006)

[Randy Scott]

"Reframing 'Cut and Run'
Republican attack: "The Democrats just want to cut and run from the war in Iraq!"

Democratic Response:<blockquote>
Al Qaeda is the real threat to America.
After four years of President Bush's policy in Iraq, Al Qaeda is stronger than ever.  

The Bush policy in Iraq has not made American safer, but has built a better terrorist. 

We need to get back to work on national security.

We need to retake the high ground in the fight against Al Qaeda.

It is time for a leaner, smarter national security.</blockquote>

That is what a reframe looks like.  Notice how the response does not defend the Democrats but
pushes right away to a strong statement of (1) the dangers we face, (2) the problems with the
current policy, and (3) a general statement about the solution.

Al Qaeda.

Retake the high ground.

Leaner and smarter.

What should actually happen as U.S. national security retakes the high ground?   That is a more
complicated answer.  Troops should not be left in Iraq to be wasted as target practice for
increasingly sophisticated insurgents with clandestine bombs.  Resources should not be wasted in a
political situation where corruption runs rampant.

To retake the high ground, U.S. national security needs to decrease the size of the target the
Bush policy has given to Al Qaeda and the insurgents.  We must stop offering our soldiers as
training opportunities for people who--as a result of the occupation of Iraq--now want to join the
fight against the United States.

We must become leaner, smarter and less visible.  



--- Jeffrey Feldman <jdf4e at nyc.rr.com> wrote:

> From: Jeffrey Feldman <jdf4e at nyc.rr.com>
> Subject: Frameshop by Jeffrey Feldman (Jun 21, 2006)
> Date: Wed, 21 Jun 2006 09:42:58 -0400
> 
> FRAMESHOP
> by Jeffrey Feldman
> 
> 3 Ways To Gut 'Cut and Run'
> 
> (Jun 21, 2006) - The latest, recycled PR spin tactic from the  
> Republicans is a distraction campaign using the phrase 'cut and  
> run.'   On Frameshop, today, we will consider how this tactic works,  
> why it is so annoying, and what are some possible solutions to it.    
> The discussion of 'cut and run' will unfold in three posts throughout  
> the day.  Stop by to read, join the discussion, drive the debate.
> 
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